According to an article in the July 14th, 2007 Wall Street Journal (weekend edition, subscription required) the 10th anniversary of blogging will occur in December. The article has a number of lengthy comments on blogs and blogging from a diverse range of important people (Newt Gingrich, Mia Farrow, Christopher Cox, and novelist Tom Wolfe). In the run-up to this momentous occasion comes a work that really exemplifies how things are changing:
The Age of Conversation - Available July 16th, 2007
A collection of brief chapters from over 100 blog writers and authors focusing on various aspects of this new era of human interaction and advertising brought together by Gavin Heaton (Servant of Chaos blog) and Drew McLellan. Matt Kinsey wrote a great review for Advertising Age. It will be available in 3 formats, with all proceeds beyond, printing and mailing costs, going to Variety, the Children's Charity.
A more detailed description of how this project came to be can be found at Drew's Marketing Minute Blog. I was fortunate enough to come across the early announcement of this project and to be able to submit a piece for the book. One of the interesting aspects of this work is that very few people, aside from Drew and Gavin, have seen anything other than their own submission.
The list of the authors is a wonderful example of the cross-section of the web that has contributed to this work...
Roger von Oech
Tony D. Clark
Kimberly Dawn Wells
John La Grou
Dr. Graham Hill
S. Neil Vineberg
I hope you will join me, and the many others who see the value, and buy a copy for yourself and for others who need to improve their understanding of, "The Age of Conversation".